Our blog
-
TikTok plans to change the format that attracted many users.
29.01.2024
TikTok is testing a new feature for its users, allowing them to upload videos up to 30 minutes long, which is a departure from the familiar format that made the platform popular. This information is reported by TechCrunch, citing observations from social media consultant Matt Navarra in the beta version of the app. According to […]
-
Artificial Intelligence in Marketing: Key Trends and Perspectives
22.01.2024
Artificial Intelligence has become an integral part of modern marketing, transforming strategies, optimizing processes, and providing new tools for interacting with customers. Let’s explore the trends and perspectives that the use of AI brings to the world of marketing. 1. Analytics and Forecasting: Artificial Intelligence enables the processing of vast amounts of data and the […]
-
Revolution in Forensics: Artificial Intelligence Challenges Fingerprint Uniqueness
15.01.2024
Forensic analysis has long relied on the uniqueness of fingerprints as a reliable method for personal identification. However, according to recent research involving artificial intelligence, this uniqueness is now being called into question. Under the guidance of senior student Gabe Guo from the Columbia Engineering School, a team applied artificial intelligence methods to analyze data […]
-
Boosting Sales with Email Marketing: Effective Strategies for Business
08.01.2024
In an era where market competition is becoming increasingly fierce, effective marketing strategies have become an integral part of business success. In this article, we will explore how the use of email marketing can be a powerful tool for increasing sales and strengthening customer relationships. 1. Audience Segmentation: One of the key aspects of successful […]